Deep links that get people to the right place, every time

NaviLink is Relata's deep linking product: create smart links that route users straight to in-app content, preserve intent across the install flow with deferred deep links, and (coming soon) run your own affiliate link program on the same infrastructure.

What NaviLink includes

Deep Link Solutions

Create smart, dynamic links that route users directly to specific in-app content, bypassing friction points.

Deferred Deep Link Solutions

Preserve link context across the app-install flow, so new users land exactly where the link intended even after installing.

Coming Soon

Affiliate Links Management

Build and scale your own high-performance affiliate networks with automated link tracking and payouts.

How NaviLink works

Step 1

Smart Link Click

A user clicks a distributed NaviLink from any channel — ads, social, email.

Step 2

User Action

The user is instantly routed to the right in-app content, or the correct fallback if the app isn't installed yet.

Step 3

Tracked Event

The click, install, and conversion are logged, ready for attribution and analytics.

Who uses NaviLink

Mobile apps running paid social or influencer campaigns that need to land users on a specific screen
Products with a web-to-app funnel that lose context when a user has to install first
Growth teams who want affiliate-style partner links without buying a separate platform
Teams replacing an expensive MMP just for its deep linking feature

Ready to route users with NaviLink?

Talk to our team about deep linking, deferred deep links, and early access to affiliate link management.